John Dicey
John is the Global Chief Executive Officer & Senior Therapist of Allen Carr’s Easyway Worldwide and co-author of Allen Carr books.
He was an 80 a day smoker and had tried many times to quit – using every method he could find. Nothing worked. In 1997 he attended Allen Carr’s clinic in London and to his surprise he left the clinic a happy non-smoker.
Under Allen Carr’s supervision he underwent the training process to become an Allen Carr’s Easyway Therapist and took over the operation of the London Centre where he personally treated more than 30,000 smokers. He went on to expand the UK seminar centre network, the international franchise and publishing network overseeing the creation of new Allen Carr products dealing with an ever increasing list of addictions and behaviour issues, in a variety of new media.